by Chris | Jul 5, 2015 | content marketing
Content marketing is a strategic approach to promoting your business online, focusing on creating valuable, relevant and above all consistent content to attract your target audience. It’s not about selling – it’s about communicating with your customers and...
by Chris | Jun 3, 2015 | marketing budgets
If you’re a small business or a start-up then you’re likely to have a very limited marketing budget. As such, any success you have in this area may well reside in your ability to develop a creative marketing strategy that makes the best possible use of your resources....
by Chris | May 16, 2015 | blogs, online marketing, seo, web design
Let’s face it, if you are still not marketing your business online than you are not reaching at least 80% of your total potential customers. With the internet evolving every day and most people having internet access, you cannot afford not to market your business...
by Chris | Feb 7, 2015 | customer service, online customer service
Good customer service isn’t restricted to face-to-face interaction: these days it is important to ensure that your online customer service is just as professional. After all, your website is your virtual shop window so you want any customers to go away feeling they...
by Chris | Jan 26, 2015 | web design, web design mistakes
If you’re setting up a business for the first time you will know that there is a huge amount to think about. Because of this, you may not be giving the design of your website the attention it deserves. There are lots of mistakes that many new companies make with their...