by Chris | Sep 16, 2013 | business growth strategies
Have you invested a lot in getting your business off the ground but now feel as though it’s reached a plateau? Launching a business successfully is hard enough in this day and age but achieving growth once you’ve done this is something else altogether. If you...
by Chris | Sep 16, 2013 | content marketing
According to AdGooroo, Amazon reputedly spent $54 million on Pay Per Click advertising during the first half of 2012. However 96% of businesses that use PPC spend on average less than $10,000 per year, and many of these are now seeking alternative marketing methods to...
by Chris | Aug 23, 2013 | ecommerce marketing
You may think that running an e-commerce business will be a breeze compared to setting up a shop and doing things the old-fashioned way. Be warned though – if you go in with this attitude you are going to run into problems very quickly. E-commerce does offer fantastic...
by Chris | Aug 18, 2013 | google panda, google penalising, google penguin
This week, Google’s Matt Cutts has been speaking out about websites which try to fool the search engines into awarding them better rankings by unfair or dubious means. In particular Cutts was referring to “hidden text” and “keyword stuffing” – two activities which...
by Chris | Aug 18, 2013 | online marketing
Marketing yourself online is a must these days if you hope to compete against other companies in your sector. But this is not something you should just throw yourself into blindly, as if it’s done wrong you can do yourself more harm than good. Take time to learn about...