by Chris | May 31, 2022 | content writing, keywords, seo
Keyword stuffing has been one of the biggest grey areas of SEO for some time. If not, the dictionary definition of a black-hat tactic to avoid at all costs. But when considering the endless complexities of SEO from a 2022 perspective, is keyword stuffing really such a...
by Chris | May 10, 2022 | one page websites, seo, websites
In a recent Google Search Central SEO office-hours hangout, John Mueller was questioned on the hotly-debated topic of website authority. Specifically, Mr Mueller sought to address the age-old question of whether a website needs to become an authority in its...
by Chris | Mar 11, 2022 | backlinks, link exchange, seo
Quite some time ago, Google made its thoughts on unnatural link exchange schemes perfectly clear. The long and short of it being that swapping links for reciprocal benefit was not conducive with quality SEO.A stance which stands to reason, as reciprocal linking paves...
by Chris | Jan 7, 2022 | social marketing, tiktok
By early 2019, TikTok had already chalked up more than a billion downloads from the world’s two biggest app stores. Today, it’s the number-one social media app on both by a clear margin.TikTok is renowned for its viral marketing potential, attracting the...
by Chris | Nov 11, 2021 | email marketing
An effective email marketing strategy has the potential to deliver an ROI that goes beyond any social media marketing campaign.In this post, we’ll be taking a look at a series of frequently asked questions on the subject of email marketing, which may prove...