by Chris | Jan 8, 2021 | brand marketing, business marketing, ecommerce marketing
There’s always a sting in the tail with the annual Christmas ecommerce frenzy. Things are just about as peachy and positive as it gets for a couple of months, after which comes the inevitable lull. One of the biggest (and most common mistakes) made by...
by Chris | Nov 6, 2020 | marketing statistics
The time has come for us to once again share a few interesting and important facts and figures regarding the world of digital marketing. This time, there are snippets in their regarding livestreaming, personalisation, the travel industry and more. So we’d like to...
by Chris | Oct 23, 2020 | ecommerce, ecommerce marketing, mcommerce, mobile ecommerce, mobile marketing
Once again, the extraordinary value and importance of mCommerce has been illustrated in the numbers alone. As of right now, approximately 1.6 billion people are known to be using mobile devices to make purchases online. Or to put it another way, that’s more than...
by Chris | Oct 23, 2020 | internet marketing, seo
For much of recent history, it’s been the norm to focus on SERP rankings above and beyond everything else. Which of course makes sense, given the way in which a high position in Google or Bing can result in the most enormous traffic boost for any...
by Chris | Oct 8, 2020 | social media advertising, social media marketing
Just to clarify one important point, there is technically no such thing as spending too much money on social media marketing. Assuming that every penny you invest is put to valuable and strategic use, investing heavily in social can be highly...
