by Chris | Nov 9, 2023 | business seo, seo, seo audits
SEO remains the cornerstone of effective online marketing, as it has been for some time. But while the core fundamentals of SEO have proven consistent, each year brings new trends and shifts into play. Anticipating the SEO trends that will shape 2024, it is...
by Chris | Aug 25, 2023 | black hat seo, business seo
You have no doubt heard of black-hat SEO, you know it is frowned upon and you most likely have no intention of using it. But do you actually understand what this term refers to? Or to put it this way, can you easily and quickly spot the evidence of black-hat SEO in a...
by Chris | Dec 3, 2016 | algorithm tweaks, business seo, human raters, seo, serps
Contrary to popular belief, not all that goes on behind the scenes with regard to Google’s SERP rankings is controlled by machines. Instead, there is also a bank of professional human raters at work, charged with the task of determining search results quality. In...
by Chris | Oct 6, 2012 | business seo, seo, seo business websites, seo company, seo for business
We’ve all heard how SEO can help businesses boost their online profiles by improving their search engine rankings. There’s no doubt it works, if done right, but there are many different strategies and technologies involved these days so getting it right as a novice...
