by Chris | Nov 7, 2015 | article writing, blog writing, content marketing, content writing
When it comes to article marketing, it’s important to have high quality, unique content. Simply submitting content to article sites will not do you any favours unless it offers a new viewpoint, addresses a genuine issue or offers useful advice. There may be...
by Chris | Jul 5, 2015 | content marketing
Content marketing is a strategic approach to promoting your business online, focusing on creating valuable, relevant and above all consistent content to attract your target audience. It’s not about selling – it’s about communicating with your customers and...
by Chris | Sep 16, 2013 | content marketing
According to AdGooroo, Amazon reputedly spent $54 million on Pay Per Click advertising during the first half of 2012. However 96% of businesses that use PPC spend on average less than $10,000 per year, and many of these are now seeking alternative marketing methods to...
by Chris | Jul 5, 2013 | content marketing
Savvy marketers now understand that traditional forms of advertising are no longer enough to reach out to today’s consumer. Content marketing is the method of creating and distributing relevant material to your customer base in order to drive profitable consumer...
by Chris | Aug 25, 2012 | content marketing
Possibly the most difficult part of any content marketing campaign actually comes after the creation of valuable, interesting content. Promoting content and getting it seen, heard and read by potential clients and customers is at least as challenging as creating it in...
