by Chris | Oct 27, 2011 | search marketing, social marketing
So after all the hype, the concept of ‘web 2.0’ and the promise of a more ‘social’ focus on the internet now has its feet firmly under the table. Social media, driven by the relentless expansion of heavyweights Facebook and Twitter has exploded. So much so, they,...
by Chris | Sep 21, 2011 | search marketing
Using search engine marketing (SEM) methods such as pay-per-click (PPC) or paid inclusion can be very effective in terms of increasing traffic to your website and widening your customer base. But you have to be aware of the best times to employ these strategies, and...
