What Are The Benefits Of Business Blogging?
Despite the number of successful bloggers out there, many people still aren’t convinced of its benefits for online marketing. After all, they say, all you are doing is writing articles – you are not actually ‘selling’ your product so how can this grow your business?...
How To Make Article Marketing Work For You
When it comes to article marketing, it’s important to have high quality, unique content. Simply submitting content to article sites will not do you any favours unless it offers a new viewpoint, addresses a genuine issue or offers useful advice. There may be...
Top Tips For A Strong SEO Strategy
We’ve all read the articles telling us that SEO is dead and we should be looking at other ways to promote our businesses online. The truth lies somewhere in the middle: yes, it’s becoming increasingly important to create high-quality content rather than playing the...
How To Save Time In Online Marketing
There is only so much time in the working day and most companies – especially smaller ones – have limited resources to spend on online marketing. But nobody could deny that it’s a vital part of business development today so the most logical thing to do is employ some...
How To Generate New Leads Online
Have you tried all the traditional marketing routes but still can’t seem to generate the volume of new leads necessary to take your business to the next step? If so, you may not have spent enough time looking into all the possibilities the Internet has to offer when...
How To Build A Content Marketing Strategy
Content marketing is a strategic approach to promoting your business online, focusing on creating valuable, relevant and above all consistent content to attract your target audience. It’s not about selling – it’s about communicating with your customers and...
Making the Most of your Marketing Budget
If you’re a small business or a start-up then you’re likely to have a very limited marketing budget. As such, any success you have in this area may well reside in your ability to develop a creative marketing strategy that makes the best possible use of your resources....
5 Essential Tools Your Business Needs To Boost Your Online Presence
Let’s face it, if you are still not marketing your business online than you are not reaching at least 80% of your total potential customers. With the internet evolving every day and most people having internet access, you cannot afford not to market your business...
How To Improve Your Online Customer Service
Good customer service isn’t restricted to face-to-face interaction: these days it is important to ensure that your online customer service is just as professional. After all, your website is your virtual shop window so you want any customers to go away feeling they...
Common Web Design Mistakes And How To Deal With Them
If you’re setting up a business for the first time you will know that there is a huge amount to think about. Because of this, you may not be giving the design of your website the attention it deserves. There are lots of mistakes that many new companies make with their...